Filmmakers always have sentiment on their film releases, openings or audio release functions. Many of them release their fims on festivals or mostly on Fridays. If not during holidays and festivals they release their films on Wednesday or Thursday.
This is not only in Tollywood but across the world. Some producers and directors have sentiments like if their film releases on particular day, then film will turn out to be a blockbuster.
Ee Rojullo director Maruthi has 'Sunday Sentiment'. He belives since his Bus Stop and Ee Rojullo turned out to be superhits on Sundays, plans are on to release his upcoming film Prema Katha Chitram starring Prince Mahesh Babu's brother in law Sudheer on Sunday.
Maruti makes it clear that unlike his earlier films Prema Katha Chitram is not an obsccene or adult film.